It started in 2003 as an experiment with two other friends. This is not a simple story, but it has a simple lesson. There were no agreements to sign, no contracts to send on to lawyers. (“I actually came to hate advertising,” he wrote much later.) Within a year, they moved to the remote town of Falls Village, Connecticut, where they had discovered a place they could live and work, the modernist 1932 painting studio of Radio City Music Hall muralist Ezra Winter. “The minute it stops being fun, we’ll just quit,” Drenttel once said.This is what Drenttel and Helfand have taught us. Helfand was guest editing an issue of the It was clear from the start this partnership would be different. Co-chairs and designers: Jessica Helfand and William DrenttelPoster for “A Better World by Design” conference, Rhode Island School of Design, 2009 Theirs was destined to be a partnership as consequential in its way as some of the most storied in the design profession: think of Charles and Ray Eames, say, or Massimo and Lella Vignelli. Copyright 2020 Muck Rack  • Editors or aesthetes?” she would later write. Their individual histories, so deep and expansive, have given them imagination. Controllers or curators? In their new venture, they deliberately took the opposite direction. 1953, Minneapolis, Minnesota (William Drenttel)

Their experiences in the world of culture and commerce, where they learned what they wanted to do and what they didn’t want to do, have given them conviction. 2013 AIGA Medalists William Drenttel and Jessica Helfand Jessica Svendsen is a designer working in identity and editorial design.

Her boss was demanding, scrutinizing her projects and sending her away each time with the command, “Move it up a hair.” Eventually, after receiving this input once again, she would simply leave the room and wait, as she later wrote, “for what I believed to be the requisite amount of time anyone would require to actually make the ‘move it up a hair’ adjustment.” Then she would return and the work would inevitably be approved. Design directors: Jessica Helfand and William Drenttel; Art director: Alex Knowlton; Illustrators: VariousScrapbooks: An American History, 2008
Their partnership would be just the two of them and a few helpers.

He attended Princeton University, spending a year studying in Paris, and graduated in 1977.Jessica Helfand was born in 1960, and moved from Philadelphia to Paris with her family when she was 10, where she lived for nearly five years. in graphic design and architectural theory and her MFA in graphic design from Yale University. During the first year of my degree I was studying product design, but then, in the second year, I exchanged for Communication Design. Drenttel and Doyle became friends, and one day the idea of going into business together came up.
Publishers: Princeton Architectural Press and Winterhouse Editions; Author: Jessica Helfand; Art director: William Drenttel; Designers: Kevin Smith, Rob GiampietroAssorted covers for Poetry Magazine, 2005–present It so happens that Drenttel spent his year abroad at the same time, not that far away, but they never met. Co-founder of Here was a place to reconcile her passion for storytelling with her studies. To this day, Drenttel’s demeanor seems to combine the rectitude of an upper Midwesterner with the laid-back attitude of a Los Angeleno. And if you’re lucky, it always will be.



Winterhouse Studio is a design firm, and in that capacity Drenttel and Helfand have redesigned magazines like As Winterhouse Editions, the firm co-publishes limited and trade editions of works by Thomas Bernhard, Paul Auster, Franz Kafka and others. All of these things have brought these two designers to a place in their lives where making great, important design can seem like the simplest thing in the world. Find the best way to get in touch with Jessica by joining Muck Rack. Through a family connection, she got a $10-an-hour job at a small studio in midtown Manhattan. Find the best way to get in touch with Jessica by joining Muck Rack. But it took a while to happen.William Drenttel and Jessica Helfand (Photo: Bojan Velikonja)William Drenttel (Photo: Matthew McKee Photography)Poster for American Center for Design, ACD 100 Show, 1999 Founding editors: Jessica Helfand, William Drenttel, Michael Bierut, Rick Poynor; Publisher and editorial director: William Drenttel; Design director: Jessica Helfand; Designers: William Drenttel, Michael Bierut, Betsy VardellReinventing the Wheel, 2002 There weren’t any planning meetings with whiteboards and Post-it notes. Create a Portfolio. And it was through this experience that I learned their secret. graphic-design program at Yale and left for New Haven to study with Paul Rand, Bradbury Thompson and Armin Hofmann.Back in New York, if Drenttel Doyle Partners wasn’t an overnight success, it was the closest thing possible. “To what degree do the classic principles of design…apply in an environment characterized by randomness and reciprocity, distribution across networks and democracy among netizens?” Well before the end of the 20th century, Helfand placed herself squarely in the middle of a debate that still continues. 2013, Branford, Connecticut (William Drenttel) According to 2010 AIGA Medalist John Maeda, “Design Observer has shown the world how design can be fluently communicated through fresh words, instead of design.”It is through this project that I really got to know William Drenttel and Jessica Helfand; with Rick Poynor, we were the site’s four original founders. I attended the professional course of Technical of Graphic Arts, at the Technological, Artistic and Professional School (ETAP) of Viana do Castelo. 1953, Minneapolis, Minnesota (William Drenttel) I was born in Viana do Castelo, 1992. Within a year, the firm created the design for Design Observer, 2003–present 2013, Branford, Connecticut (William Drenttel) William Drenttel and Jessica Helfand “Are we makers or managers? She was the only employee.

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